Welcome to the CPG Launchpad for Startups
Your strategic partner for accelerating CPG innovation and growth.
Empowering CPG Startups
At Baraza Impact Design Studio, we empower CPG startups to accelerate growth with the right strategies, tools, and community support. From product development to market research, our Launchpad is designed to help you launch and scale faster in the dynamic world of consumer packaged goods.
Our Core Offerings
Market Research for CPG Startups
Understand your target audience, competitors, and market trends with research tailored to the unique challenges of CPG startups. We provide consumer insights and market analysis that help you make informed decisions.
Product Development Workshops
Develop and refine your product ideas through hands-on workshops. Our process focuses on design thinking and the jobs-to-be-done methodology to ensure your products meet market needs.
Technology & Innovation Scouting
Stay ahead of the curve by leveraging emerging technologies. We help you identify and integrate innovative solutions that enhance your product offerings and operations.
Strategic Growth Coaching
We provide strategic advice on how to refine your value proposition, optimize your go-to-market strategy, and establish key partnerships for long-term success.
Consumer Feedback & Testing
Gather actionable feedback on your product from real consumers. Our testing sessions ensure your products are optimized for your target audience before hitting the shelves.
Launchpad Packages
Tier 1: Early-Stage Launch Support
Ideal for startups in the ideation or pre-launch phase. This package includes foundational market research, product development workshops, and strategic coaching to get your product ready for launch.
Tier 2: Growth-Stage Acceleration
For startups looking to scale, this package offers advanced product development support, market positioning strategies, and consumer testing to ensure your brand is ready to grow.
Why Choose Baraza
With over 20 years of experience in the CPG industry, including leadership roles in product development at major brands, we know the intricacies of consumer goods markets. We provide actionable insights and strategies that help startups achieve product-market fit faster.
Ready to Launch Your CPG Success?
Take your CPG startup to the next level. Schedule a free consultation today and learn how Baraza can help you scale with confidence.
Schedule Your Free Consultation